Spieth Not to Blame for Under Armour’s Stock Drop

April 13, 2016

When shares of Under Armour stock plummeted more than five percent on Monday, several media outlets were quick to blame the dip on Jordan Spieth’s Masters collapse. In reality, the two events are mostly unrelated. As Fortune reported, “It would be easy to connect the two events: a big, rising star athlete runs into trouble, potentially hurting the brand equity of the athletic gear maker that sponsors him… But a loss isn’t what…

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Diary of a USGA Rules Official: Provisional Ball Prohibited

April 12, 2016

Now that we’re less than two weeks away from graduation, I think a lot of us have started reminiscing about our experience here at the Golf Academy. In my opinion, one of the most pleasantly unexpected benefits of attending school here has been learning the Rules of Golf. I’m not just talking about learning the Rules. I’m talking about really knowing the Rules. It’s gotten to the point that when a television…

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Q: What’s a HOLE-OUT SCRAMBLE?

A: A team event consisting of four players in which each player hits a tee shot, and the best tee shot is selected. This continues from the fairway until the ball is on the green. The fringe is not considered part of the green, and all four players must execute a shot from this location before a shot on the green can be selected. If a shot is holed from either…

April 11, 2016
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dbg on Golf

I don’t know what’s bigger: Danny Willett winning the Masters (the first Englishman to do so since Nick Faldo in 1996) or Jordan Spieth losing the Masters because of a quadruple-bogey 7 on No. 12.

April 10, 2016
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Golf Academy Wins 3rd Straight NCCGA

April 10, 2016

The Golf Academy of America (Phoenix) Club Golf Team overcame windy and rainy conditions Sunday at Oakcreek Country Club in Sedona to win its 3rd consecutive National Collegiate Club Golf Association (NCCGA) Desert Regional Tournament. The only difference this time around? Unlike previous showings, the GAA led this two-day weekend tournament wire-to-wire. Dan Bubany set the pace after posting a round of 74 (+2) Saturday, one shot better than Craig Miller (75)….

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2016 Masters Tournament: By the Numbers

April 8, 2016

The other day in Financial Management, we were discussing the economic impact of the Masters Tournament, not just to the local economy in Augusta, Georgia but also to the golf industry as a whole. I had to do a little digging, but I found some pretty interesting articles. The one I liked the most was written by the Washington, D.C.-based personal finance website WalletHub. WalletHub analyzed the event with a focus…

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dbg on Golf

Jordan Spieth has birdied 34 of his last 90 holes at Augusta National, has a scoring average of 68.8, and has led after each of his last five rounds. He’s also the first defending champ to hold the outright 18-hole lead since Jack Nicklaus did it all the way back in 1966. What else can I say?

April 8, 2016
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20 Years Later: How Sports Science Tries to Explain Greg Norman’s Epic Masters Collapse

April 7, 2016

Several weeks ago in Sport Psychology with Dr. Teri Aguiar, we were discussing self-confidence and psychological momentum as it related to Greg Norman’s infamous Masters collapse. It’s been 20 years now since Norman blew a six-shot lead in the final round of the 1996 Masters to lose to Englishman Nick Faldo by five strokes. As a class, the theory upon which we settled to describe Norman’s blunder was the Catastrophe theory….

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dbg on Golf

Four-time major champion Ernie Els had a two-footer left for his par on the first hole at Augusta Thursday and six-putted for a record nine. Think the greens are slick?

April 7, 2016
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Why Jason Day Will Win the Masters (and a few other guys who could win it too)

April 6, 2016

Does the golf season start when the PGA Tour schedule says so, or does it begin when everyone really starts paying attention? I would argue it’s the latter. Welcome to Masters Week 2016! When the 80th playing of the tournament gets underway Thursday morning, there will be a handful of guys who can win it. It feels the same way just about every year. Sure, anyone can win it, but if…

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